Building customer reviews into your hotel promotion
The results of investing in a great customer experience can be seen in your customer reviews. If you have a great all-round proposition, you are more likely to feel confident in asking for reviews. Sites like TripAdvisor, TrustPilot together with listings sites like Trivago, Booking.com, LateRooms, Expedia and more all provide opportunities to leave feedback. […]
Why investing in your reception and front of house is a good thing for your hotel business
Any Google, TripAdvisor or Trivago search will present your hotel business together with related images. Many of these often feature the building itself. Your venue must be clean and tidy, freshly painted and with the appropriate level of signage so visitors can find their way in and around. An old TV property show termed the […]
Why investing in your hotel bedrooms is a good thing for your hotel business
In our hotel investment guide “Invest for Profit” we only focus on hotel bedrooms towards the end of the guide. That’s because the number of hotel bedrooms and number of nights you have to offer are finite. There are, however, infinite ways to maximise the use of other areas of your hotel with revenue generating […]
How to ensure investing in your hotel leisure facilities adds value
Hotel leisure facilities are one of the ‘nice to have’ aspects for some hotel businesses, especially those targeting business and international customers. Quality hotel leisure facilities can move a property from 3 stars to 4 stars, potentially attracting a higher calibre of spending customer. Most independent hotels offering leisure facilities do so through a restricted […]
Why is investing in your hotel function space a good thing for business?
Functions and events bring a whole different dynamic and audience to your venue. Using hotel function space for wedding business, birthday and other milestone occasions are an accepted way for independent hotels to improve revenue. But considering business audiences can truly turn your venue into a seven-day operation and give you countless opportunities to realise […]